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Arvind
Mills unveils 150 new products
E-Tex
Staff - Mumbai
Arvind
Mills (AML) has launched a new marketing initiative wherein it unveiled
about 150 new products like Teflon coated fabric called Threads
of Life. The fabric would be available in the next six months.
AML
head of international sales and marketing, Mr Girish Rao said that
the company was targetting a 10 per cent growth this year as compared
to last year. The company reported a Rs 363 crore turnover last
year. The fabric is sourced by internationally acclaimed fashion
brands like Banana Republic, Tommy Hilfiger, GAP, JC Penny and others.
Mr Rao added that the Crosshatch range and over-constructed fabric
range just launched would lead the trend in the international fashion
market.
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