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OOBE
opens exclusive store in Thane
E-Tex
Staff - Mumbai
 OOBE
(Out Of Body Experience), the trendy casual western wear and clubwear
brand for women has now opened an exclusive OOBE store in the prime
shopping area in Thane (west), in Mumbai.
OOBE
has upgraded the look and feel of the store, to give a unique shopping
experience to customers. The company has focussed on the store interiors
and ambience, value proposition to the customer, customer service,
merchandise, marketing promotions and visual appeal in the new store.
The store has on display, OOBE’s latest spring/summer 2003
collection with a new addition of young corporate fashion lines
and a line of accessories for women.
Winner
of the recently held CMAI’s Apex awards for the ‘Best
Womenswear Brand of the Year’ for 2001-02, OOBE plans to open
12-14 exclusive stores across the country in the year 2003-04 with
the ‘new look’ and will also refurbish its existing stores
in the next three months.
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