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Issue dated - 26th June. 2003

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Communication Design emerging as a hot career option

E-Tex Staff - New Delhi

The onset of globalisation with its fusion of cultures, calls for convergent thinking in the area of Communications and Graphic Design. Pearl Academy of Fashion introduces a four years full time B.A (Honours) Degree in Communication Design in August 2003, the collaboration for which is in progress with Nottingham Trent University (NTU), UK.

Nottingham Trent University is one of the world’s highly recognized and renowned institutes known for imparting fashion and retail education. The degree in Communication Design will be validated by NTU.

This undergraduate degree aims at imparting education in the field of print and digital media. Pearl Academy will nurture the aspiring professionals to orient themselves as Assistant Art Directors, Web Page and Multimedia Designer, Typographist, Illustrator in the corporate and government sectors, design firms, advertising agencies, film studios or as freelancers.

The four years programme comprising of eight semesters is distinguished by its integration of theory, practice and exploration of appropriate methods and technology in identifying and solving communication problems and issues creatively. The students will be provided with a broad base exposure to graphic design issues, a comprehensive understanding of the functioning of the communication industry, with a special emphasis on print and electronic media and an opportunity to develop a personal style.

B.A in Communications Design also enables alumni to work in the print or the visual media or to launch their own business or to pursue further studies into the Masters level programme in leading design institutions in Europe, Australia and the United States.

 


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