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Dow Fibers to present revolutionary fabrics at Intertextile Beijing 2004

Dow Fiber Solutions of Switzerland will make its first appearance at Intertextile Beijing in 2004, taking advantage of the rapid expansion of the Chinese textile market to develop their global business. DOW XLA fibre represents the first significant breakthrough in stretch fibre development in years, and has delivered new levels of stretch fibre performance to the textile industry.

Manufacturers and suppliers of apparel fabrics and accessories from around the world will gather at Intertextile Beijing in Spring 2004, the most effective marketing platform for companies wanting to reach China’s north and north-east region. The show will take place at the Beijing Exhibition Centre from March 31- April 2, and will feature international exhibitors including national/group pavilions from France, Germany, Japan, Italy, Korea, Spain, Taiwan and Thailand.

China is an important market for foreign manufacturers and suppliers, and the market for fabrics is expected to stay strong in the coming years; considering China’s vast population it is far from saturated. Total clothing and textile exports are expected to break through the US$70 billion mark in 2004 and to continue to climb. Intertextile Beijing provides an opportunity for overseas companies to promote themselves and benefit from this vast potential market.

Dow Fiber Solutions of Switzerland will make its first appearance at Intertextile Beijing in 2004, taking advantage of the rapid expansion of the Chinese textile market to develop their global business. A leading science and technology company providing innovative chemical, plastic and agricultural products and services to consumer markets, Dow Fiber Solutions will be presenting revolutionary stretch fabrics containing DOW XLA elastic fibre at the show.

DOW XLA fibre represents the first significant breakthrough in stretch fibre development in years, and has delivered new levels of stretch fibre performance to the textile industry. Through promotion of their new product at Intertextile Beijing, Dow Fiber Solutions aims to consolidate existing relationships with Chinese companies and build their reputation in China. “We believe that the Chinese textile market is important globally, and as a global business, we continue to seek partners in countries that are leaders in innovative textile production and textile consumption,” says Mr Juan-Carlos Cuadrado, Global Business Director, Dow Fiber Solutions.

“As the newest player in the stretch fiber industry, everyone is watching us very closely to see what direction we will take. Intertextile Beijing is a premiere trade event that gives us the opportunity to introduce revolutionary stretch fabric containing DOW XLA fiber to manufacturers in China’s north-east. We will work with existing Chinese and global mill partners to present stretch fabric developments at the exhibition, and seek to expand our partner base in this part of the world”.