Issue dated - 25 November 2004

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Invista: Continues to innovate

E-Tex Staff - Bangalore

For the first time in India, Invista unveils it’s three-in-one Cool Carefreestyle Collection. Making news yet again, Invista, the pioneers in fabric and textile innovation, unveil for the first time on India soil, the Cool Carefreestyle collection, a three in one collection, through a fashion style presentation.

The Cool Carefreestyle, touted as the fabric innovation of the century for consumers, will be unraveled for the first time in India to all, at the St. Johns Auditorium in Bangalore recently. This collection for both - men and women, is designed by the finest at NIFT - Mr Ajit Kumar, fashion designer 2002.

This distinctive fashion range by Invista is composed of an easy mix of the best ingredients in the fabric world: Lycra, Teflon and Coolmax, giving the Cool Carefreestyle collection it’s stylish look, breathability and relaxed feel. This combination above all, also offers the fabric softness, easy iron, wrinkle and stain - resistance, and a great fit without restricted movement.

For all those who can’t seem to get enough of the Cool Carefreestyle collection, are welcome to get up close and personal with the Cool Carefreestyle in Mumbai in December. An added attraction at this fabric fair will be the presence of country’s finest textile mill partners: Arvind Mills, Banswara Syntex, K G Denim, Maral Overseas, Sinha Yarn Dyeing and Fabrics and Vardhman Spinning and General Mills, the team behind the scenes.

Invista is an integrated polymers, intermediates, and fibres business with a global presence in more than 30 countries. It operates five major businesses: Apparel; Performance and Textile Fibres; Interiors, Intermediates; and Polymer and Resins.

Invista delivers exceptional value for its customers through market insights and technology innovations, along with a powerful portfolio of the most recognized global brands and trademarks in the fibres, apparel, and interiors industries, including Lycra, Stainmaster, Antron, Coolmax, Thermolite, Cordura, Supplex, Tactel, Polarguard, ESP, and Avora FR, and the specialty chemicals business: Corfree, Dytek, Adi-Pure, Terate Polyolis, and Terathane.

 


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